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Affiche pour Branded (2012)

Branded (2012)

Année de sortie : 2012

Pays : Russia

Titre alternatif : Москва 2017

Réalisateur : Aleksandr Dulerayn, Jamie Bradshaw

Scénariste : Aleksandr Dulerayn, Jamie Bradshaw

Production & Genre

Producteur(s) :

Sociétés : Bomar OOD, Mirumir

Genre : Action, Drama, Mystery, Sci-Fi, Science Fiction, Thriller

Synopsis

In a dystopian future Russia (2017), Misha, a powerful marketing executive, has been instrumental in spreading Western brands, which have created a disillusioned population. After witnessing an overweight girl's tragic fate due to societal pressure for perfection and seeing visions of brands controlling people, Misha begins to question his role in this system. Guided by these visions, he starts manipulating the brand campaigns to encourage them to attack each other, aiming to disrupt their monopoly and create a more balanced free-market economy. This leads him into an epic battle with hidden forces that control the world.
Texte uniquement disponible en anglais.

Résumé

Branded (2012) is a Russian dystopian science fiction thriller directed by Aleksandr Dulerayn and Jamie Bradshaw. Set in Moscow 2017, it explores a future where corporate brands have gained immense power, shaping society into a disillusioned populace. The film follows Misha, a marketing executive who becomes disenchanted with his role in promoting these brands. After experiencing visions suggesting brands control people's lives, he embarks on a quest to undermine their influence. The movie blends action, drama, mystery, and themes of idolatry versus free-market economy, presenting a critique of consumer culture.
Texte uniquement disponible en anglais.

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